Fashion jewelry designer Kenneth Jay Lane has licensed his name to Margrove Industries, Inc., for fashion watches.

A few styles will be shown at the August market week here.

The line is being developed by Lane and designers at Margrove. Prices and details have not been completed.

Lane said the watches will be in jewelry and conventional styles. He said he especially liked the fact that Margrove manufactures its watches in the U.S. because “it will allow me to start my designs from scratch.”

Margrove, based in Linden, k N.J., manufactures watches under the name Spats. It will produce the Lane watches in its Linden factory and plans to open a showroom here in time for the August market.